Web copy & blog content for and about startups
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Successful projects related to startups
Strategy and blog editing
In the last quarter of 2021, I worked as the blog editor for a key section of Aspire App’s blog.
Together with the brand marketing lead, I created content pillars and keyword plans about startup advice for Southeast Asian companies.
I supervised four writers, provided briefings for 30 posts and edited each of those posts to be in line with the style guide I had created.